Subscription Plans
AIMS offers three plans — Starter, Professional, and Business — each based on a monthly token allowance. Tokens are consumed when you generate content. More tokens means more creations per month. Here's how to choose the right plan and understand how the credit system works.
Plan comparison
| Starter | Professional | Business | |
|---|---|---|---|
| Monthly price | $9.99/mo | $26.40/mo | $72.60/mo |
| (standard price) | ($29.99/mo) | ($79.99/mo) | ($219.99/mo) |
| Tokens per month | 1,000 | 4,000 | 15,000 |
| Approx. product photos | ~40 | ~160 | ~600 |
| Approx. video ads | ~7 | ~28 | ~100 |
| Support | Basic | Priority | Dedicated account manager |
| HD upscaler | Included | Included | Included |
| Background remover | Included | Included | Included |
| Video studio | Included | Included | Included |
| Asset library | Included | Included | Included |
Launch discount
AIMS is currently offering 67% off with the code LAUNCH70 — applied automatically at checkout. This discount applies to your first month; standard pricing resumes from month two.
How the token system works
Tokens are the unit of generation. Every time you create something — a product photo, a video ad, a static ad — tokens are deducted from your monthly allowance. Different generation types consume different amounts:
| Generation type | Token cost (approx) |
|---|---|
| Product photo (1 variation) | 25 tokens |
| Product photo (4 variations) | 80 tokens |
| Video ad (15–30 seconds) | 150 tokens |
| Static ad creative | 25 tokens |
| HD upscale | 10 tokens |
| Background removal | 5 tokens |
Your token balance is shown in real time in the top-right corner of the dashboard. AIMS warns you when you're running low and never cuts off mid-generation — if you start a generation with enough tokens, it will complete.
Which plan to choose
Starter ($9.99/mo) — ideal for brands or creators generating content for 1–2 products, or for testing the platform before committing to more volume. ~40 product photos per month.
Professional ($26.40/mo) — the most popular plan. Suited to brands with 5–20 active products running regular ad campaigns. ~160 photos or ~28 videos per month.
Business ($72.60/mo) — for agencies, multi-brand operators, or large ecommerce catalogs needing high-volume generation. ~600 photos or ~100 videos per month. Includes a dedicated account manager.
Upgrading and downgrading
You can upgrade at any time from Settings → Subscription. Upgrading takes effect immediately — you're credited with the additional tokens for the remainder of your billing period on a prorated basis.
Downgrading takes effect at the end of your current billing period. Any unused tokens from the current period do not roll over — tokens refresh monthly on your billing date.
Annual billing
Annual plans are available at a further discount over the already-discounted monthly pricing. Paying annually locks in the current rate for 12 months. To switch to annual, go to Settings → Subscription → Billing Cycle and select "Annual."
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